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YouTube Automatically Labels AI Videos to Fight Deepfakes
YouTube is taking a much stronger stance on AI-generated content as the platform faces a growing wave of realistic synthetic videos, deepfakes, and misleading media. In a major update announced this week, the company revealed that it will now automatically label videos that make “significant photorealistic AI” use, even if creators fail to disclose it themselves. The move marks one of the most aggressive transparency efforts yet by a major social media platform as generative
Covertly AI
May 273 min read


Taylor Swift Files Trademarks to Protect Voice and Image from AI Deepfakes
Taylor Swift has taken a significant legal step in response to the rapid rise of artificial intelligence by filing new trademark applications designed to protect both her voice and her image from unauthorized digital replication. The filings, submitted to the United States Patent and Trademark Office, include two “sound marks” featuring recorded audio clips of Swift speaking and a trademark for a stage photograph from her Eras Tour. According to trademark attorney Josh Gerben
Covertly AI
May 23 min read


OpenAI Shuts Down Sora as Deepfake and Cost Concerns Grow
OpenAI’s decision to shut down Sora only six months after launch marks a surprisingly fast end for one of the company’s boldest consumer AI experiments. Released in September as a short form video app, Sora was designed to let users create, remix, and share AI generated clips in a social feed similar to TikTok. At first, the app looked like a major hit. It went viral almost immediately, reached one million downloads in less than five days, and later peaked at more than 3.3 mi
Covertly AI
Mar 253 min read


Indonesia and Malaysia Ban xAI’s Grok Over Explicit AI Deepfakes
Indonesia and Malaysia have taken the strongest actions yet against xAI’s chatbot Grok, temporarily blocking access to the tool after it was repeatedly used to generate non consensual, sexualized AI images, including deepfakes depicting real women and minors. The bans, announced over the weekend, mark a significant escalation in global scrutiny of generative AI tools and their role in enabling explicit and harmful content at scale. Grok is developed by xAI and integrated in
Covertly AI
Jan 153 min read
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