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Apple’s Siri Revamp Could Shape Its AI Comeback
Apple is preparing for one of its most important AI moments yet as it gets ready to reveal a major Siri overhaul at WWDC 2026. The company’s virtual assistant, first introduced in 2011, has fallen behind newer AI tools like ChatGPT, Claude, and Google Gemini. While Apple has added features through Apple Intelligence, such as speech translation, custom emojis, and screen-based search, many analysts say the company has not yet delivered an AI feature that truly stands out. This
Covertly AI
Jun 83 min read


Amazon Proteus Robot Signals the Future of Warehouse AI
Amazon is pushing deeper into warehouse automation with a new version of its Proteus robot, a machine designed to respond to workers using normal conversational language. Instead of needing technical commands or a programming interface, employees can simply tell the robot what needs to be moved, and Proteus will figure out the priority, route, and timing. The robot was introduced at Amazon’s Delivering the Future event in England, showing how quickly AI-powered machines are b
Covertly AI
Jun 63 min read


Hasbro Launches AI Versions of Optimus Prime and Other Icons
Hasbro is bringing some of its most iconic characters into the artificial intelligence era with the launch of Sixth Wall, a new AI studio designed to create interactive, AI-powered versions of beloved franchises such as Transformers, G.I. Joe, Clue, Monopoly, and Mr. Potato Head. The initiative represents one of the most ambitious attempts yet by a major entertainment company to transform intellectual property into dynamic AI experiences while maintaining control over how its
Covertly AI
Jun 53 min read


Customers Bank CEO Uses AI Clone in OpenAI Deal
Customers Bank CEO Sam Sidhu made an unusual announcement during the company’s first-quarter earnings call: the prepared remarks analysts had just heard were not read by him, but by his AI clone. Sidhu described it as a potential first for a public company earnings call and used the moment to highlight a much larger shift happening inside the bank. Customers Bank, a $25.9 billion asset lender focused on startups and small businesses, is now moving deeper into artificial intel
Covertly AI
May 23 min read


Google and Character.AI Face First AI Settlements in Teen Death Cases
The technology industry is approaching a historic legal moment as Google and Character.AI move toward finalizing what may be the first major settlements tied directly to alleged harm caused by artificial intelligence chatbots. The companies have agreed in principle to resolve multiple lawsuits brought by families whose teenage children died by suicide or suffered serious psychological harm after interacting with Character.AI ’s chatbot companions. While the settlement deta
Covertly AI
Jan 113 min read


Google Classroom Adds Gemini AI to Turn Lessons Into Podcasts
Google is continuing to expand the role of artificial intelligence in education with a new Gemini-powered feature in Google Classroom that allows teachers to turn traditional lessons into podcast-style audio episodes. Designed to increase student engagement and comprehension, the tool taps into the growing popularity of podcasts, particularly among younger audiences who increasingly consume information through audio formats. By offering lessons in a conversational, on-deman
Covertly AI
Jan 83 min read


Perplexity’s $400 Million Deal Brings AI-Powered Search to Snapchat
Snap Inc. has announced a groundbreaking $400 million partnership with Perplexity, the AI startup behind a popular conversational answer engine. The agreement, revealed alongside Snap’s Q3 2025 earnings, will integrate Perplexity’s AI directly into Snapchat, giving its massive user base a new way to access real-time, research-oriented answers without ever leaving the app (TechCrunch). Under the terms of the deal, Perplexity will pay Snap $400 million in cash and equity over
Covertly AI
Nov 9, 20253 min read
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